Product perishability and multistore grocery shopping

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Product perishability and multistore grocery shopping

Perishability, a largely unconsidered characteristic of consumer goods, is shown to play an important role in planned multistore shopping behavior. We present a model of consumers as cost minimizing inventory managers, who choose between two stores di!erentiated on location and price, and who purchase perishable and nonperishable goods. We show that the interaction between perishability of good...

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ژورنال

عنوان ژورنال: Journal of Retailing and Consumer Services

سال: 2000

ISSN: 0969-6989

DOI: 10.1016/s0969-6989(98)00036-8